Tag: diamonds
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De Beers and the Diamond Market
I’ve previously mentioned, in passing, how the concept of the diamond wedding ring was manufactured. I’ve now been reminded of this upon rediscovering Edward Jay Epstein‘s comprehensive 1982 article in The Atlantic charting the story of how De Beers created the entire market for diamonds through supply/demand manipulation and PR. De Beers proved to be the most…
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Following the Diamond Trade
Foreign Policy presents A Trail of Diamonds – a photo essay following the diamond trade from mine to bride. It reminds me of a Janine Roberts interview (author of Glitter and Greed) where she discusses how the manipulation of supply and advertising created the myth of the diamond wedding ring and made Ernest Oppenheimer (who…